A few months back I started following this hip Instagram account with to-die-for riding ensembles. When I found out Ashlyn, the genius and stylist behind @EquineFashionistas was also from Orange County, I thought, “Cool!” When I found out she was in high school I was exceedingly impressed. Then I realized she had close to 10,000 Instagram followers and I was highly curious to know her story.
As a teacher, I have a soft spot for students. I think they are clever and innovative, possessing great energy. I reached out to Ashlyn thinking maybe I could pick up a few spring trend tips and learn more about the world of Instagram. She said yes to an interview (thank you, Ashlyn) so I now present you with fellow horselover Ashlyn Pease, an Orange County girl and teenage social media phenom.
You have an impressive following on social media, can you tell us how that got going? Do you have a favorite social media outlet (I love Twitter).
@EquineFashionistas started in 2013. I had this idea of just posting pretty tack or matching outfits, before I even knew about Polyvore. Once I had a Polyvore to make sets with, it exploded from there. My favorite social media is definitely Instagram. Pictures say a thousand words, right?
What are the trends for riding clothes for 2015 and beyond?
Trending for 2015 I would have to say is TBD. Companies are all trying to compete with each other for new and innovative ideas and new colors which is great for us shoppers! Tailored Sportsman has new colors of breeches, show shirts, and new belts which is exciting. There are also some newer companies which are fun too, such as GhoDho, which has recently exploded on Instagram. Equine Couture has also released some fun belts which I see becoming very popular.
Tell me about your horse.
My horse I have now is Cadence. He is a chestnut Hanoverian with speed and sass. One weird thing about him is he hates to be brushed but loved baths. I’ve had him for a little less than a year now and have lots of fun learning my way around the jumper ring. He is my fourth horse I’ve owned and previously rode dressage so jumpers is new for me.
How long have you been a horse girl and how did you first get started riding?
I have been riding for 8 years now, so since I was in 5th grade. My grandparents had taken me to a farm and I got hooked. We started hanging around our local arena and found out we knew some friends who rode and just went from there!
Do you have any other horse lovers in your family?
No, none of my family rides or has ridden in the past. I’m not sure why but I’ve just always been drawn to horses. My mom definitely loves the horses and she always wanted one but I was the one who pushed for it.
Who is your favorite equestrian fashion icon?
My favorite equestrian fashion icon isn’t really anyone in particular, but I am inspired by the people I follow on Instagram. I love to live vicariously through their pictures of WEF and all those other fab horse shows. And of course Reed [Kessler], and her super style.
What does the inside of your closet look like? Supremely organized or organized chaos?
I would say both! I have everything in sections: regular shirts, jackets and sweatshirts, and riding shirts and sweaters. I never mix these categories, ever! From there though it’s kind of all over, not color organized or anything. I tried but gave up.
What is your opinion of the riding helmets with extra wide brims or lots of bling?
I think all of the new helmet accessories are great! The samshields with the fun leather and Swarovski I love! Also the Personally Preppy helmet monograms are so on point and fabulous!
What is your go-to riding outfit?
My go-to riding outfit would definitely be either my Equine Couture Sportif Natasha Breeches in Charcoal or my Piper Knee Patch Breeches by SmartPak in Charcoal with light grey, a black belt, and any polo shirt. I think grey/charcoal breeches are so pretty and trendy but also hide dirt really well!
Are there any new, up and coming equestrian clothing companies we should know about?
One of my favorite new companies is Lion Heart Belts out of San Juan Capistrano. She makes custom belts in any pattern. You can pick these up at Alexa’s store Equestri Lifestyle Boutique in Costa Mesa, CA. [Horse Husband Mark, if you’re reading, I would like one of these belts and since you work near there. . . ]
What is your goal for after high school graduation?
After high school, I am hoping to attend Cal Poly Pomona and major in business marketing and minor in either fashion or equine science. I would love to run my own business some day with a pop up shop and travel to horse shows.
Thanks for the fun, interview, Ashlyn! I’m sure whatever path lies ahead of you after high school, it with be lined with smashing ensembles and a lovely chestnut!!! 🙂
Be sure to follow Ashlyn at equinefashionistas.com so you can see all her inspired equestrian-wear palettes. And for a dashingly handsome bay OTTB gelding account sprinkled with garden scenes, a fluffy Golden Retriever and sleek Doberman follow me on Instagram and Twitter.
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